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moreaffiliates under them, and earn a percentage of their income. Atypical two tier affiliate program for an e-product might payout 50% on the first level and 10% on the second level.

Two tier support is important because it allows the merchant toprovide all of his affiliates with an additional incomeopportunity in finding more affiliates to join his program. Thisis essentially giving affiliates an incentive to grow theaffiliate program, and thus it automates growth. It allows theprogram to organically grow by word of mouth, with every singleperson involved having an incentive to get more people involved.

Combine two tier support with recurring billing support and wenow have a recipe for a passive income that automatically growseach month! Of course this is all predicated on the fact thatyou must have a good product that is worth buying and keeping.Without that, this whole model will just fall apart because thesales will not be there to fuel the growth and sustain the ship.

3. More Payment Options

Any marketer knows that the more options you give a customer topay, the more likely he is to be able to pay. This is especiallytrue online. Credit cards are very prevalent in the UnitedStates, but as we begin to look toward the world stage inmarketing and selling our products and services online, we mustface the reality that not everybody has a credit card, nor doeseverybody want to use their credit card online.

Fortunately, there are a whole host of other payment systemsavailable to people around the world, that aren’t plagued withthe problems and drawbacks of credit cards (which in my opinionare actually a pretty outdated way of conducting business). Icould write a whole article about alternate payment systems (andperhaps I will), but for now I’ll say this: anyone who wants tosteal Clickbank’s throne needs to add more payment options otherthan credit cards. These could include: Paypal (and similar),e-gold (and similar), mobile phone payments, mailed-in moneyorders, and countless others.

And while we’re on the subject, let’s talk about how merchantsand affiliates receive their payment. In Clickbank’s currentincarnation, the only way to receive payment for sales oraffiliate commissions is by a check in U.S. dollars drawn on aU.S. bank, and mailed by regular mail. Talk about an inefficientand antiquated system! A replacement needs to be ableto pay US publishers by ACH (automatic deposit into bankaccounts) such as Commission Junction has been doing for quitesome time, and be able to pay foreign publishers bywire-transfer. Alternatively, payment by digital gold currencysuch as e-gold would also be welcomed and useful to many.

Of course there are many things that need to be done in order tocreate a better digital marketplace for e-product marketers andpublishers. I feel that the three things outlined in thisarticle would make a huge difference towards making e-productpublishing a larger market worldwide, while at the same timeproviding opportunity to even more people.

These are the kind of changes we need to see more of as we moveinto a more global, and best of all, more profitable futureonline.

About the author: Joe Davison has been quietly making a living online for oversix years, and is the owner of Profit Guild,http://www.profitguild.com, an information hub and community forInternet Marketing professionals.

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